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TheScarecrow
12-20-2006, 04:53 AM
Valve signs agreement for its popular online first-person shooter with the in-game advertising firm that worked on Battlefield 2142.

In-game ad firm IGA Worldwide announced today that it landed one of the biggest fish in the online gaming pond, signing an exclusive agreement with Valve to provide dynamic advertising to the first-person shooter Counter-Strike. IGA Worldwide hasn't said what form its ads will take in Counter-Strike, or when they will first begin appearing. The firm most recently found itself in gamers' cross-hairs after a disclaimer about the company's in-game ad technology was included in boxed copies of Electronic Arts' Battlefield 2142. When users claimed the disclaimer was a cover for installing spyware on users' machines, IGA CEO Justin Townsend strenuously denied the accusation, and said the only data the company retrieves from a user's computer has to deal with where they live (so localized ads can be targeted), as well as what ads they see, how large, and from which angle.

Source. (http://www.gamespot.com/news/6163453.html?tag=latestnews;title;1)

First BF2142, now this? I don't see the point, we see enough ads everywhere else, why do we need to see them in our own virtual world? Valve is getting greedy. I play games so I can escape real life, now they are slowly merging them together? OMG REBEL!!!!!
rlstoner2003
12-20-2006, 06:25 AM
they would be more realistic with actual Coca cola bottles rolling around instead of made up ones..


Terrorists in a best buy?
Using UPS trucks as cover?

Sounds like fun to me :)
LegendaryLink
12-20-2006, 09:27 AM
if it doesn't slow down games, there's no reason to complain
Molson
12-20-2006, 09:46 AM
i would be okay if it
a) didnt interupt any aspect of the game
b) made games cost less
kirtar000
12-20-2006, 12:31 PM
If we have to see ads, we should be able to play for free
LegendaryLink
12-20-2006, 12:34 PM
If we have to see ads, we should be able to play for free

Counter-strike and BF2142 were already free to play
Papero
12-20-2006, 01:05 PM
People put their own ads in CS and CS:S already, no big deal! I'm for it.
biznatch
12-20-2006, 01:31 PM
they would be more realistic with actual Coca cola bottles rolling around instead of made up ones..


Terrorists in a best buy?
Using UPS trucks as cover?

Sounds like fun to me :)

Actually, there's already a Best Buy map on CS, with big Best Buy logos everywhere,
rand0m
12-20-2006, 01:45 PM
It would just be like a couple more random sprays ...
Burningnun
12-20-2006, 02:49 PM
Counter-strike and BF2041 were already free to play
Do what now?
kingofallmedia
12-20-2006, 03:35 PM
goddamnit i thought you said aids
navid
12-20-2006, 05:51 PM
meh, who cares, be proud, a game YOUR playing is SO GOOD people paid its creators to put their ads in it, generating Money.

man, you must be on top of the world ;)
SlOtH
12-20-2006, 05:57 PM
I say it adds realism. Who cares, it's your choice to play the game or not.
Burningnun
12-20-2006, 06:11 PM
I'm too busy pwning noobs to listen to ads anyway.
SIKKENT
12-21-2006, 06:16 AM
i personally enjoy ads in games,especially in fps. i reckon it would be awesome to cokes and the like in games. as long as is it isnt taking away from the game itself.


and also ads on loading screens would do my head in.

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